Why and how to create a marketplace?
April 21th, 2016
Wizaplace and La Cuisine du Web are organising a special marketplace morning at La Tour du Web in Lyon on the 12th of May on the theme: Why and how to create a marketplace? This will be an opportunity for Wizaplace to present its platform and its partners. The latter will speak on various issues related to marketplaces (payment, marketing, recruiting sellers …).
Under development since 2012, the SaaS platform Wizaplace was officially formalized last September. It aims to democratise access to the marketplace model, the model at the heart of advanced digital ecosystems (uberisation, plateformisation, …).
These new e-business models are establishing themselves at very high rate. How to get into these new markets? What reflexes are needed? How is a marketplace created and organised?
This conference morning organized by Wizaplace * in partnership with the Cuisine de Web, aims to provide methodological, technical, financial and above all, inspirational answers in order to make better choices in its marketplace projects.
The complete programme is detailed here below:
The morning is free of charge, and inscription is compulsory
* Wizaplace is the publisher of an Saas platform for marketplace creation
The morning’s programme:
|8h30||| Welcome – tea and coffee|
|9h00||| Welcome to La Cuisine du Web|
|9h10||| Create your marketplace in ten steps – Eric Alessandri, CEO, Wizaplace|
|10h00||| Managing payments in a marketplace, S-Money|
|10h15||| Networking break|
| Organising and launching your marketplace
• -The Key success factors of a marketplace – Claire Levesque, senior consultant in e-business strategy, UpMyBiz
• -Recruiting Sellers for your marketplace: which Acquisition Marketing? – Stephane Jambu, CEO, , Hi-Commerce
• -Organiser le merchandising de sa marketplace – Christopher Carlier, Responsable Marketing & Commercial Prediggo
|11h15||| A national marketplace being launched : Kolectiv Design, the marketplace for design lovers who wish to buy and resell signed and authenticated designer furniture – Valerie Collin-Heppe, co-founder|
|11h40||| Questions-answers with speakers|
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